There are times when it’s good to take chances while shopping and there are other times it’s best to go with a proven brand name. For example, a new saddle company might just be looking for their big break with a quality product whereas with a discount, rookie knee surgeon it might be best to shop around. We consider ourselves somewhat of outlaws in the mattress industry trying to give Wyoming folks a comfortable sleep while competing with the Sealy’s and Serta’s of the world. While some might consider a small scale mattress company a risk – the real risk is with the big box brands:
Guarantee of Materials
When your bed is built 1000’s of miles away and shipped across the country with hundreds of other beds, who knows if what you’re actually getting is in fact high end materials and construction like you were promised? With ‘ma and pa’ mattress companies your bed is built to order and you can actually see it being constructed and feel the materials going inside with your own two hands.
Keep Our Community Unique
Part of what makes Wyoming unique is our ability to hold onto the past while still evolving. I don’t think we need franchises on every block whether it be restaurants, hotels, stores, or mattress shops. For every Buffalo Wild Wings or Motel 6 I’d rather have a Jim & Edna’s Cafe or Carlin Bed & Breakfast.
Guarantee Local Jobs
Many times when a big box mattress store moves into town they ship with it sales managers and other employees from their corporate headquarters. These fly-by-night workers follow scripted sales sheets and must adhere to strict company policies. Wouldn’t you much rather support an all-local mattress builder and buy a bed from a neighbor, nephew, or friend? The more people who purchase local beds instead of name brand ones the busier the business will be and the more (local) employees needed.
Keep Money In Community
A name brand mattress manufacturer doesn’t need to advertise in local newspapers because people already know the name. Likewise when they need construction done it’s usually from their own corporate contractors who know how to build following their franchise specifications. Buying a name brand bed does more than take money out of the local bed builders pocket, it has a trickle down effect that takes money out of many more services in the community.
Something to think about the next time you’re bed shopping….